Loyalty customers want to feel valuable. The more appreciated a customer feels, the more they want to run & give your restaurant their business. Building strong relationships with your loyal customers will maximize foot traffic because when you are loyal to them, they will want to be loyal to you. So, sending them offers when they are dissatisfied or rewarding them for referring friends are steps you can take to build your brand perception and improve the relationships you have with your customers. Now, acquiring customer loyalty programs for restaurants is a cake walk.